{"id":1258,"date":"2026-05-11T10:18:22","date_gmt":"2026-05-11T08:18:22","guid":{"rendered":"https:\/\/putzstop.ch\/privacy-policy\/"},"modified":"2026-05-26T13:35:04","modified_gmt":"2026-05-26T11:35:04","slug":"privacy-policy","status":"publish","type":"page","link":"https:\/\/putzstop.ch\/en\/privacy-policy\/","title":{"rendered":"Privacy Policy"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"1258\" class=\"elementor elementor-1258 elementor-976\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d5c5023 e-flex e-con-boxed e-con e-parent\" data-id=\"d5c5023\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f5bdca0 elementor-widget elementor-widget-text-editor\" data-id=\"f5bdca0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h1>Privacy Policy<\/h1><h2>1. General Information<\/h2><p>The protection of personal data is an important concern for us. Below, we inform you about which personal data we process when you visit our website, use our online shop, make bookings, contact requests, payments, and use other functions of our website. <\/p><p>This privacy policy applies to the website:<\/p><p><strong><a href=\"https:\/\/putzstop.ch\/en\/\">https:\/\/putzstop.ch<\/a><\/strong><\/p><p>as well as to all associated subpages, functions, contact options, booking forms, shop functions, and other online offers.<\/p><p>Personal data is any information relating to an identified or identifiable natural person, such as name, address, email address, telephone number, IP address, payment data, booking data, or order data.<\/p><h2>2. Controller<\/h2><p>The party responsible for data processing on this website is:<\/p><p><strong>Emerald Services GmbH<\/strong><br\/>Landstrasse 284<br\/>9495 Triesen<br\/>Liechtenstein<\/p><p>Represented by:<br\/><strong>John Sheehan<\/strong><\/p><p>Email: <strong><a href=\"mailto:info@putzstop.ch\">info@putzstop.ch<\/a><\/strong><br\/>Phone: <strong>+41 77 261 98 81<\/strong><\/p><p>Commercial Register No.: <strong>FL-0002.755.476-9<\/strong><\/p><h2>3. Applicable Data Protection Law<\/h2><p>The processing of personal data is governed in particular by the provisions of the General Data Protection Regulation of the European Union or the European Economic Area, insofar as applicable, as well as the data protection law of the Principality of Liechtenstein.<\/p><p>Since we also offer our services in Switzerland, we additionally take into account the requirements of the Swiss Data Protection Act, insofar as these are applicable.<\/p><h2>4. Legal Basis for Processing<\/h2><p>We process personal data in particular on the following legal bases:<\/p><p><strong>Art. 6 para. 1 lit. a GDPR<\/strong> \u2013 Consent, for example for non-essential cookies, analysis and marketing services, or embedded content.<\/p><p><strong>Art. 6 para. 1 lit. b GDPR<\/strong> \u2013 Performance of a contract or pre-contractual measures, for example for orders, bookings, payment processing, voucher orders, customer inquiries, and appointment scheduling.<\/p><p><strong>Art. 6 para. 1 lit. c GDPR<\/strong> \u2013 Legal obligations, for example retention obligations under tax, commercial, and accounting law.<\/p><p><strong>Art. 6 para. 1 lit. f GDPR<\/strong> \u2013 Legitimate interests, for example for the secure and stable provision of the website, fraud prevention, IT security, spam defense, error analysis, and internal administration.<\/p><h2>5. Hosting and Technical Provision of the Website<\/h2><p>Our website is hosted by:<\/p><p><strong>cyon AG<\/strong><br\/>Brunng\u00e4sslein 12<br\/>4052 Basel<br\/>Switzerland<br\/><strong><a href=\"https:\/\/www.cyon.ch\/\">https:\/\/www.cyon.ch<\/a><\/strong><\/p><p>When you visit our website, the hosting provider processes technical access data. This may include in particular:<\/p><ul><li><p>IP address<\/p><\/li><li><p>Date and time of access<\/p><\/li><li><p>Pages and files accessed<\/p><\/li><li><p>Referrer URL<\/p><\/li><li><p>Browser type and browser version<\/p><\/li><li><p>Operating system used<\/p><\/li><li><p>Amount of data transferred<\/p><\/li><li><p>Status messages and error codes<\/p><\/li><\/ul><p>The processing of this data is carried out to provide the website technically, to ensure the stability and security of the system, to prevent misuse, and to analyze errors.<\/p><h2>6. Server Log Files<\/h2><p>When accessing our website, server log files are automatically created. This data is technically necessary to deliver the website and ensure system security. <\/p><p>Processing is based on our legitimate interest in a secure, stable, and functional internet presence in accordance with Art. 6 para. 1 lit. f GDPR.  <\/p><h2>7. Contacting Us<\/h2><p>If you contact us by email, telephone, contact form, or other communication channels, we process the data you provide.<\/p><p>This may include:<\/p><ul><li><p>Name<\/p><\/li><li><p>Email address<\/p><\/li><li><p>Telephone number<\/p><\/li><li><p>Address<\/p><\/li><li><p>Content of the message<\/p><\/li><li><p>Details regarding the vehicle, service, or booking<\/p><\/li><li><p>Technical metadata of the request<\/p><\/li><li><p>Time of contact<\/p><\/li><\/ul><p>Processing is carried out to handle your request, to communicate with you, and to perform pre-contractual or contractual measures.<\/p><p>The legal basis is Art. 6 para. 1 lit. b GDPR, provided the request is related to a contract or a booking. In other cases, processing is based on our legitimate interest in handling inquiries in accordance with Art. 6 para. 1 lit. f GDPR.     <\/p><h2>8. Email Communication<\/h2><p>For email communication, we use, among others, services from our hosting provider cyon as well as WordPress and WooCommerce functions.<\/p><p>When sending and receiving emails, the following data in particular may be processed:<\/p><ul><li><p>Email address<\/p><\/li><li><p>Name<\/p><\/li><li><p>Message content<\/p><\/li><li><p>Timestamp<\/p><\/li><li><p>Technical shipping information<\/p><\/li><li><p>Attachments, if any<\/p><\/li><\/ul><p>Please note that communication via email can have security risks. Confidential information should only be transmitted via suitable secure communication channels. <\/p><h2>9. Online Shop with WooCommerce<\/h2><p>Our website uses WooCommerce to provide an online shop.<\/p><p><strong>WooCommerce<\/strong><br\/><a href=\"https:\/\/woocommerce.com\/\">https:\/\/woocommerce.com<\/a><\/p><p>Within the scope of the online shop, we process personal data required for ordering, payment, contract execution, invoicing, and customer communication.<\/p><p>This may include:<\/p><ul><li><p>Name<\/p><\/li><li><p>Billing address<\/p><\/li><li><p>Delivery address, if required<\/p><\/li><li><p>Email address<\/p><\/li><li><p>Telephone number<\/p><\/li><li><p>Order data<\/p><\/li><li><p>Purchased products or services<\/p><\/li><li><p>Voucher and gift card data<\/p><\/li><li><p>Payment method<\/p><\/li><li><p>Payment status<\/p><\/li><li><p>Invoicing data<\/p><\/li><li><p>IP address<\/p><\/li><li><p>Customer account data, if an account is created<\/p><\/li><li><p>Communication data related to the order<\/p><\/li><\/ul><p>Processing is carried out for the execution of orders and contracts in accordance with Art. 6 para. 1 lit. b GDPR as well as to fulfill legal retention and accounting obligations in accordance with Art. 6 para. 1 lit. c GDPR.    <\/p><h2>10. Customer Account<\/h2><p>If a customer account is created, we store the data required for this so that customers can manage orders, save billing and address data, and carry out future orders more easily.<\/p><p>This may include:<\/p><ul><li><p>Name<\/p><\/li><li><p>Email address<\/p><\/li><li><p>Password in encrypted form<\/p><\/li><li><p>Billing and delivery address<\/p><\/li><li><p>Order history<\/p><\/li><li><p>Vouchers and credits<\/p><\/li><li><p>Customer account settings<\/p><\/li><\/ul><p>Processing is based on Art. 6 para. 1 lit. b GDPR.  <\/p><h2>11. Vouchers and Gift Cards<\/h2><p>Our website uses WooCommerce Gift Cards to offer digital gift cards or vouchers.<\/p><p><strong>WooCommerce Gift Cards<\/strong><br\/><a href=\"https:\/\/woocommerce.com\/\">https:\/\/woocommerce.com<\/a><\/p><p>When ordering and using gift cards, the following data in particular may be processed:<\/p><ul><li><p>Name and email address of the buyer<\/p><\/li><li><p>Name and email address of the recipient<\/p><\/li><li><p>Voucher value<\/p><\/li><li><p>Voucher code<\/p><\/li><li><p>Message to the recipient<\/p><\/li><li><p>Purchase date<\/p><\/li><li><p>Redemption status<\/p><\/li><li><p>Remaining balance<\/p><\/li><li><p>Order and payment data<\/p><\/li><\/ul><p>Processing is carried out to execute the purchase, to deliver the gift card, to manage the voucher value, and for redemption in the online shop. The legal basis is Art. 6 para. 1 lit. b GDPR.   <\/p><h2>12. Bookings and Appointments with Amelia<\/h2><p>For bookings and appointment scheduling, we use Amelia.<\/p><p><strong>Amelia<\/strong><br\/><a href=\"https:\/\/melograno.io\/\">https:\/\/melograno.io<\/a><\/p><p>Within the scope of appointment booking, the following data in particular may be processed:<\/p><ul><li><p>First name and last name<\/p><\/li><li><p>Email address<\/p><\/li><li><p>Telephone number<\/p><\/li><li><p>Address or location of service<\/p><\/li><li><p>exact location of the vehicle or the place of service<\/p><\/li><li><p>Google Maps address data or location data, provided it is entered in the booking form or transmitted via a map or location function<\/p><\/li><li><p>Desired service<\/p><\/li><li><p>Date and time of the appointment<\/p><\/li><li><p>period during which the vehicle or the customer is at the specified location<\/p><\/li><li><p>information on how long the vehicle is available at the specified location<\/p><\/li><li><p>Details regarding the vehicle or order<\/p><\/li><li><p>Remarks and additional information<\/p><\/li><li><p>Consent to T or data protection regulations<\/p><\/li><li><p>Payment information or payment status<\/p><\/li><\/ul><p>Processing is carried out to handle appointment bookings, to plan and provide our car wash services, to assign the correct service location, and to communicate with customers.<\/p><p>The legal basis is Art. 6(1)(b) GDPR. Where consent is obtained or voluntary additional information is provided, processing is also carried out on the basis of Art. 6(1)(a) GDPR or Art. 6(1)(f) GDPR, insofar as this is necessary for the efficient planning and provision of our services.       <\/p><h2>13. Payment Processing with Stripe<\/h2><p>For online payments, we use, among others, the WooCommerce Stripe Gateway and services from Stripe.<\/p><p><strong>WooCommerce Stripe Gateway<\/strong><br\/><a href=\"https:\/\/woocommerce.com\/\">https:\/\/woocommerce.com<\/a><\/p><p><strong>Stripe<\/strong><br\/><a href=\"https:\/\/stripe.com\/\">https:\/\/stripe.com<\/a><\/p><p>If you pay via Stripe, payment data is transmitted to Stripe. This may include in particular:<\/p><ul><li><p>Name<\/p><\/li><li><p>Email address<\/p><\/li><li><p>Billing address<\/p><\/li><li><p>Payment amount<\/p><\/li><li><p>Currency<\/p><\/li><li><p>Order data<\/p><\/li><li><p>Payment status<\/p><\/li><li><p>Payment references<\/p><\/li><li><p>Card data or other payment information<\/p><\/li><li><p>IP address<\/p><\/li><li><p>Device and browser information<\/p><\/li><li><p>Fraud prevention data<\/p><\/li><\/ul><p>The actual processing of sensitive payment data, in particular full credit card data, is generally carried out by Stripe. We usually do not receive full card data, but rather payment status, transaction references, and technical payment information. <\/p><p>The legal basis is Art. 6 para. 1 lit. b GDPR for the execution of the payment as well as Art. 6 para. 1 lit. f GDPR for fraud prevention and secure payment processing.    <\/p><h2>14. Payments on Site: Cash, SumUp, Apple Pay, and Google Pay<\/h2><p>In addition to online payments, payments can be made on site, for example by cash, SumUp, Apple Pay, or Google Pay.<\/p><p>For cash payments, we process in particular order, invoice, and payment status data.<\/p><p>For card payments or mobile payments via SumUp, payment data may be processed by SumUp. Depending on the payment method, this may include: <\/p><ul><li><p>Payment amount<\/p><\/li><li><p>Card data or payment information<\/p><\/li><li><p>Transaction data<\/p><\/li><li><p>Time and place of payment<\/p><\/li><li><p>Device information<\/p><\/li><li><p>Merchant and customer data, if required<\/p><\/li><\/ul><p><strong>SumUp<\/strong><br\/><a href=\"https:\/\/www.sumup.com\/\">https:\/\/www.sumup.com<\/a><\/p><p>Processing is carried out for payment processing and contract fulfillment in accordance with Art. 6 para. 1 lit. b GDPR as well as to fulfill legal obligations in accordance with Art. 6 para. 1 lit. c GDPR.    <\/p><h2>15. Invoices and PDF Documents<\/h2><p>To create invoices and PDF documents, we use:<\/p><p><strong>PDF Invoices  Packing Slips for WooCommerce<\/strong><br\/><a href=\"https:\/\/wpovernight.com\/\">https:\/\/wpovernight.com\/<\/a><\/p><p>In doing so, order, customer, invoice, and payment data are processed to create and provide invoices, delivery notes, or other documents.<\/p><p>This may include:<\/p><ul><li><p>Name<\/p><\/li><li><p>Billing address<\/p><\/li><li><p>Email address<\/p><\/li><li><p>Order number<\/p><\/li><li><p>Invoice number<\/p><\/li><li><p>Order items<\/p><\/li><li><p>Prices<\/p><\/li><li><p>Taxes<\/p><\/li><li><p>Payment status<\/p><\/li><li><p>Vouchers or discounts<\/p><\/li><\/ul><p>Processing is carried out for contract fulfillment as well as to fulfill tax and accounting obligations in accordance with Art. 6 para. 1 lit. b and lit. c GDPR.   <\/p><h2>16. WordPress, Theme, and Page Builder<\/h2><p>Our website is based on the content management system WordPress.<\/p><p>For design and functionality, we use, among others:<\/p><ul><li><p><strong>Astra<\/strong> \u2013 <a href=\"https:\/\/wpastra.com\/\">https:\/\/wpastra.com\/<\/a><\/p><\/li><li><p><strong>Astra Pro<\/strong> \u2013 <a href=\"https:\/\/brainstormforce.com\/\">https:\/\/brainstormforce.com\/<\/a><\/p><\/li><li><p><strong>Elementor<\/strong> \u2013 <a href=\"https:\/\/elementor.com\/\">https:\/\/elementor.com\/<\/a><\/p><\/li><li><p><strong>Elementor Pro<\/strong> \u2013 <a href=\"https:\/\/elementor.com\/\">https:\/\/elementor.com\/<\/a><\/p><\/li><li><p><strong>Ultimate Addons for Elementor Pro<\/strong> \u2013 <a href=\"https:\/\/brainstormforce.com\/\">https:\/\/brainstormforce.com\/<\/a><\/p><\/li><li><p><strong>Premium Starter Templates<\/strong> \u2013 <a href=\"https:\/\/brainstormforce.com\/\">https:\/\/brainstormforce.com\/<\/a><\/p><\/li><\/ul><p>These systems and extensions serve the technical and design provision of the website. Depending on usage, technical data, form entries, settings, layout data, and interactions may be processed. <\/p><p>Processing is based on our legitimate interest in a functional, user-friendly, and professional website in accordance with Art. 6 para. 1 lit. f GDPR and, insofar as forms or booking functions are affected, for the performance of pre-contractual or contractual measures in accordance with Art. 6 para. 1 lit. b GDPR.    <\/p><h2>17. Multilingualism with WPML<\/h2><p>Our website uses WPML extensions to provide multilingual content and currencies.<\/p><p>Plugins used:<\/p><ul><li><p><strong>WPML Multilingual CMS<\/strong> \u2013 <a href=\"https:\/\/onthegosystems.com\/\">https:\/\/onthegosystems.com\/<\/a><\/p><\/li><li><p><strong>WPML Multilingual  Multicurrency for WooCommerce<\/strong> \u2013 <a href=\"https:\/\/onthegosystems.com\/\">https:\/\/onthegosystems.com\/<\/a><\/p><\/li><li><p><strong>WPML SEO<\/strong> \u2013 <a href=\"https:\/\/onthegosystems.com\/\">https:\/\/onthegosystems.com\/<\/a><\/p><\/li><li><p><strong>WPML String Translation<\/strong> \u2013 <a href=\"https:\/\/onthegosystems.com\/\">https:\/\/onthegosystems.com\/<\/a><\/p><\/li><\/ul><p>These plugins generally process content, translations, language settings, currency information, and technical data to provide the website in multiple languages and, if applicable, multiple currencies.<\/p><p>Processing is based on our legitimate interest in a multilingual and internationally usable website in accordance with Art. 6 para. 1 lit. f GDPR.  <\/p><h2>18. Cookies and Consent Management with Real Cookie Banner PRO<\/h2><p>Our website uses cookies and similar technologies, including comparable technologies such as tracking pixels or web beacons.<\/p><p>To manage the cookies and similar technologies used, as well as the related consents, we use the consent tool <strong>Real Cookie Banner PRO<\/strong>.<\/p><p><strong>Real Cookie Banner PRO<\/strong><br\/><a href=\"https:\/\/devowl.io\/\">https:\/\/devowl.io<\/a><\/p><p>Details on how Real Cookie Banner works can be found at:<br\/><a href=\"https:\/\/devowl.io\/de\/rcb\/datenverarbeitung\/\">https:\/\/devowl.io\/de\/rcb\/datenverarbeitung\/<\/a><\/p><p>When visiting the website, you can use the cookie banner to determine which non-essential services you wish to agree to. In doing so, the following data in particular may be processed:<\/p><ul><li><p>Consent status<\/p><\/li><li><p>Date and time of consent<\/p><\/li><li><p>Selected services and categories<\/p><\/li><li><p>Technical information about the browser<\/p><\/li><li><p>Shortened or full IP address, if required<\/p><\/li><li><p>Consent ID or comparable proof<\/p><\/li><\/ul><p>The legal bases for processing personal data in connection with consent management are Art. 6(1)(c) GDPR and Art. 6(1)(f) GDPR. Our legitimate interest lies in the legally compliant management of the cookies and similar technologies used, as well as the related consents.     <\/p><p>Necessary cookies and services are processed based on our legitimate interest in a technically functional and legally compliant operation of the website. Non-essential cookies, analysis, marketing, and external media services are only used based on your consent in accordance with Art. 6 para. 1 lit. a GDPR.   <\/p><p>Providing personal data in connection with consent management is neither contractually required nor necessary for entering into a contract. You are not obliged to provide this personal data. However, if you do not provide the personal data, we cannot manage your consents.  <\/p><p>You can change or withdraw your consent at any time via the cookie settings on our website.<\/p><h2>19. Google Services and Google Site Kit<\/h2><p>Our website uses Site Kit by Google to integrate and manage various Google services.<\/p><p><strong>Site Kit by Google<\/strong><br\/><a href=\"https:\/\/opensource.google\/\">https:\/\/opensource.google\/<\/a><\/p><p>Depending on the configuration, the following Google services in particular may be used:<\/p><ul><li><p>Google Analytics<\/p><\/li><li><p>Google Search Console<\/p><\/li><li><p>Google Tag Manager<\/p><\/li><li><p>Google Ads<\/p><\/li><li><p>Google AdSense<\/p><\/li><li><p>Google PageSpeed Insights<\/p><\/li><li><p>Google Maps<\/p><\/li><li><p>Google Places \/ Address Autocomplete<\/p><\/li><li><p>YouTube<\/p><\/li><\/ul><p><strong>Google<\/strong><br\/><a href=\"https:\/\/policies.google.com\/privacy\">https:\/\/policies.google.com\/privacy<\/a><\/p><p>The use of non-essential Google services generally only takes place after your consent via our cookie banner, insofar as this is technically possible and legally required.<\/p><h2>20. Google Analytics<\/h2><p>Insofar as Google Analytics is used, we process data to analyze the use of our website.<\/p><p>In doing so, the following data in particular may be processed:<\/p><ul><li><p>IP address<\/p><\/li><li><p>Device information<\/p><\/li><li><p>Browser information<\/p><\/li><li><p>Operating system<\/p><\/li><li><p>Pages visited<\/p><\/li><li><p>Duration of stay<\/p><\/li><li><p>Click behavior<\/p><\/li><li><p>Referrer<\/p><\/li><li><p>Approximate location information<\/p><\/li><li><p>Events and conversions<\/p><\/li><li><p>Technical identifiers<\/p><\/li><\/ul><p>Google Analytics helps us understand how visitors use our website, which content is relevant, and how we can improve our website.<\/p><p>Processing is only carried out based on your consent in accordance with Art. 6 para. 1 lit. a GDPR.  <\/p><h2>21. Google Search Console<\/h2><p>We use Google Search Console for technical analysis of the visibility of our website in Google Search.<\/p><p>In doing so, we receive in particular aggregated information on search queries, clicks, impressions, technical errors, and indexing status. Google Search Console serves search engine optimization and technical quality control. <\/p><p>Processing is based on our legitimate interest in the technical optimization of our website in accordance with Art. 6 para. 1 lit. f GDPR.  <\/p><h2>22. Google Tag Manager<\/h2><p>We may use Google Tag Manager to technically manage analysis, marketing, and tracking services.<\/p><p>Google Tag Manager itself serves to manage tags. However, other services that process personal data can be integrated via it. Such services are activated, if necessary, only after your consent.  <\/p><p>The legal basis is Art. 6 para. 1 lit. a GDPR for services requiring consent and Art. 6 para. 1 lit. f GDPR for technical management, provided no personal evaluation takes place.    <\/p><h2>23. Google Ads and Remarketing<\/h2><p>Insofar as Google Ads or remarketing functions are used, personal data may be processed to measure advertising success, conversion tracking, and targeted advertisements.<\/p><p>In doing so, the following in particular may be processed:<\/p><ul><li><p>Cookie IDs<\/p><\/li><li><p>Device information<\/p><\/li><li><p>Browser data<\/p><\/li><li><p>IP address<\/p><\/li><li><p>Pages visited<\/p><\/li><li><p>Clicks on ads<\/p><\/li><li><p>Purchase or booking events<\/p><\/li><li><p>Conversion data<\/p><\/li><\/ul><p>Processing is only carried out based on your consent in accordance with Art. 6 para. 1 lit. a GDPR.  <\/p><h2>24. Google Maps and Google Places<\/h2><p>Our website uses Google Maps or Google Places, in particular for address search, location display, or address autocomplete in connection with bookings.<\/p><p>In doing so, data may be transmitted to Google, in particular:<\/p><ul><li><p>IP address<\/p><\/li><li><p>Address data entered<\/p><\/li><li><p>Location data, if shared<\/p><\/li><li><p>Device and browser information<\/p><\/li><li><p>Usage data of the map or autocomplete function<\/p><\/li><\/ul><p>The use of Google Maps and Google Places generally only takes place after your consent, unless these services are technically mandatory for an explicitly requested function.<\/p><p>The legal basis is Art. 6 para. 1 lit. a GDPR or, insofar as the function is required to perform a booking, Art. 6 para. 1 lit. b GDPR.    <\/p><h2>25. YouTube<\/h2><p>Our website may embed videos from YouTube.<\/p><p><strong>YouTube \/ Google<\/strong><br\/><a href=\"https:\/\/www.youtube.com\/\">https:\/\/www.youtube.com<\/a><br\/><a href=\"https:\/\/policies.google.com\/privacy\">https:\/\/policies.google.com\/privacy<\/a><\/p><p>When loading YouTube videos, personal data may be transmitted to Google, in particular IP address, device information, browser data, usage data, and if applicable, cookie information.<\/p><p>YouTube videos are loaded, as far as possible, only after your consent.<\/p><p>The legal basis is Art. 6 para. 1 lit. a GDPR.  <\/p><h2>26. Meta Services: Facebook, Instagram, Meta Pixel, and Marketing Tools<\/h2><p>Our website may use services from Meta Platforms, in particular Facebook, Instagram, Meta Pixel, conversion tracking, remarketing, or embedded content.<\/p><p><strong>Meta<\/strong><br\/><a href=\"https:\/\/www.facebook.com\/privacy\/policy\/\">https:\/\/www.facebook.com\/privacy\/policy\/<\/a><br\/><a href=\"https:\/\/www.facebook.com\/legal\/technology_terms\">https:\/\/www.facebook.com\/legal\/technology_terms<\/a><\/p><p>In doing so, the following in particular may be processed:<\/p><ul><li><p>IP address<\/p><\/li><li><p>Device and browser information<\/p><\/li><li><p>Cookie IDs<\/p><\/li><li><p>Pages visited<\/p><\/li><li><p>Click behavior<\/p><\/li><li><p>Conversion events<\/p><\/li><li><p>Order or booking events<\/p><\/li><li><p>Interactions with Facebook or Instagram content<\/p><\/li><\/ul><p>The use of Meta marketing services only takes place based on your consent in accordance with Art. 6 para. 1 lit. a GDPR.  <\/p><h2>27. LinkedIn<\/h2><p>Our website may use services from LinkedIn, in particular LinkedIn Insight Tag, LinkedIn Ads, or embedded LinkedIn content.<\/p><p><strong>LinkedIn<\/strong><br\/><a href=\"https:\/\/www.linkedin.com\/legal\/privacy-policy\">https:\/\/www.linkedin.com\/legal\/privacy-policy<\/a><br\/><a href=\"https:\/\/legal.linkedin.com\/dpa\">https:\/\/legal.linkedin.com\/dpa<\/a><\/p><p>In doing so, the following data in particular may be processed:<\/p><ul><li><p>IP address<\/p><\/li><li><p>Device information<\/p><\/li><li><p>Browser information<\/p><\/li><li><p>Cookie IDs<\/p><\/li><li><p>Pages visited<\/p><\/li><li><p>Professional profile data, if you are logged in to LinkedIn<\/p><\/li><li><p>Interactions with embedded content or ads<\/p><\/li><\/ul><p>Processing is only carried out based on your consent in accordance with Art. 6 para. 1 lit. a GDPR.  <\/p><h2>28. External Media and Embedded Content<\/h2><p>Our website may embed third-party content, for example videos, maps, social media content, reviews, feeds, fonts, images, or other external content.<\/p><p>When such content is loaded, personal data may be transmitted to third-party providers. This may include in particular:<\/p><ul><li><p>IP address<\/p><\/li><li><p>Device information<\/p><\/li><li><p>Browser data<\/p><\/li><li><p>Location data<\/p><\/li><li><p>Usage data<\/p><\/li><li><p>Cookie information<\/p><\/li><\/ul><p>Non-essential external content is loaded, as far as possible, only after your consent.<\/p><h2>29. Security with Wordfence Security<\/h2><p>To secure our website, we use:<\/p><p><strong>Wordfence Security<\/strong><br\/><a href=\"https:\/\/www.wordfence.com\/\">https:\/\/www.wordfence.com\/<\/a><\/p><p>Wordfence serves to protect the website from attacks, malware, unauthorized access, and other security risks.<\/p><p>In doing so, the following in particular may be processed:<\/p><ul><li><p>IP address<\/p><\/li><li><p>Time of access<\/p><\/li><li><p>URLs accessed<\/p><\/li><li><p>Login attempts<\/p><\/li><li><p>Username during login attempts<\/p><\/li><li><p>Technical browser and device information<\/p><\/li><li><p>Security events<\/p><\/li><li><p>Blocked requests<\/p><\/li><\/ul><p>Processing is based on our legitimate interest in the security of our website in accordance with Art. 6 para. 1 lit. f GDPR.  <\/p><h2>30. Spam Protection with Antispam Bee<\/h2><p>To prevent spam, we use:<\/p><p><strong>Antispam Bee<\/strong><br\/><a href=\"https:\/\/pluginkollektiv.org\/\">https:\/\/pluginkollektiv.org\/<\/a><\/p><p>Antispam Bee helps to detect and block unwanted comments or spam entries. In doing so, technical data and entries may be processed, in particular IP address, comment content, name, email address, time, and technical verification information. <\/p><p>Processing is based on our legitimate interest in preventing spam and misuse in accordance with Art. 6 para. 1 lit. f GDPR.  <\/p><h2>31. Search Engine Optimization with Yoast SEO<\/h2><p>For search engine optimization, we use:<\/p><ul><li><p><strong>Yoast SEO<\/strong> \u2013 <a href=\"https:\/\/yoast.com\/\">https:\/\/yoast.com<\/a><\/p><\/li><li><p><strong>Yoast SEO Premium<\/strong> \u2013 <a href=\"https:\/\/yoast.com\/\">https:\/\/yoast.com<\/a><\/p><\/li><li><p><strong>Yoast Duplicate Post<\/strong> \u2013 <a href=\"https:\/\/yoast.com\/\">https:\/\/yoast.com<\/a><\/p><\/li><\/ul><p>These plugins serve the technical and content optimization of our website for search engines as well as the internal editing of content. Generally, no personal data of website visitors is processed for analysis or marketing purposes. However, technical content, metadata, author data, and internal editing data may be processed.  <\/p><p>Processing is based on our legitimate interest in a discoverable and technically optimized website in accordance with Art. 6 para. 1 lit. f GDPR.  <\/p><h2>32. Image Optimization<\/h2><p>To optimize images, we use:<\/p><p><strong>Image Optimizer \u2013 Compress, Resize and Optimize Images<\/strong><br\/><a href=\"https:\/\/elementor.com\/\">https:\/\/elementor.com\/<\/a><\/p><p>In doing so, media files may be technically processed, compressed, or optimized. Insofar as images contain personal data, for example identifiable persons or vehicle license plates, this data may also be affected. <\/p><p>Processing is carried out for the technical optimization of the website, to improve loading times, and for the efficient provision of media content based on our legitimate interest in accordance with Art. 6 para. 1 lit. f GDPR.  <\/p><h2>33. Backups and Migration<\/h2><p>For backups, migrations, and technical security, we use:<\/p><ul><li><p><strong>All-in-One WP Migration and Backup<\/strong> \u2013 <a href=\"https:\/\/servmask.com\/\">https:\/\/servmask.com\/<\/a><\/p><\/li><li><p><strong>All-in-One WP Migration Unlimited Extension<\/strong> \u2013 <a href=\"https:\/\/de.servmask.com\/\">https:\/\/de.servmask.com\/<\/a><\/p><\/li><\/ul><p>These plugins can create full or partial copies of the website. Such backups may also contain personal data, for example customer, order, booking, form, invoice, or log data. <\/p><p>Backups serve data security, recovery, maintenance, and technical administration of the website.<\/p><p>Processing is based on our legitimate interest in data security and recoverability in accordance with Art. 6 para. 1 lit. f GDPR and, if applicable, to fulfill legal retention obligations in accordance with Art. 6 para. 1 lit. c GDPR.    <\/p><h2>34. Other Plugins and Systems Used<\/h2><p>The following plugins and systems are also used on our website:<\/p><ul><li><p>All-in-One WP Migration and Backup<\/p><\/li><li><p>All-in-One WP Migration Unlimited Extension<\/p><\/li><li><p>Amelia<\/p><\/li><li><p>Antispam Bee<\/p><\/li><li><p>Astra Pro<\/p><\/li><li><p>Elementor<\/p><\/li><li><p>Elementor Pro<\/p><\/li><li><p>Image Optimizer \u2013 Compress, Resize and Optimize Images<\/p><\/li><li><p>PDF Invoices  Packing Slips for WooCommerce<\/p><\/li><li><p>Premium Starter Templates<\/p><\/li><li><p>Site Kit by Google<\/p><\/li><li><p>Ultimate Addons for Elementor Pro<\/p><\/li><li><p>WooCommerce<\/p><\/li><li><p>WooCommerce Gift Cards<\/p><\/li><li><p>WooCommerce Stripe Gateway<\/p><\/li><li><p>Wordfence Security<\/p><\/li><li><p>WPML Multilingual  Multicurrency for WooCommerce<\/p><\/li><li><p>WPML Multilingual CMS<\/p><\/li><li><p>WPML SEO<\/p><\/li><li><p>WPML String Translation<\/p><\/li><li><p>Yoast Duplicate Post<\/p><\/li><li><p>Yoast SEO<\/p><\/li><li><p>Yoast SEO Premium<\/p><\/li><li><p>Real Cookie Banner PRO<\/p><\/li><\/ul><p>These plugins and services are used for technical provision, design, security, multilingualism, search engine optimization, payment processing, booking, shop functionality, invoicing, and consent management.<\/p><h2>35. Processing of Contract, Order, and Booking Data<\/h2><p>When you book a service, place an order, or purchase a voucher via our website, we process the data required for this.<\/p><p>This may include in particular:<\/p><ul><li><p>Name<\/p><\/li><li><p>Address<\/p><\/li><li><p>Email address<\/p><\/li><li><p>Telephone number<\/p><\/li><li><p>Invoicing data<\/p><\/li><li><p>Payment data<\/p><\/li><li><p>Booking data<\/p><\/li><li><p>Order data<\/p><\/li><li><p>Service data<\/p><\/li><li><p>Location of service<\/p><\/li><li><p>Vehicle or order details<\/p><\/li><li><p>Voucher data<\/p><\/li><li><p>Communication data<\/p><\/li><\/ul><p>Processing is carried out for the performance and handling of the contract in accordance with Art. 6 para. 1 lit. b GDPR as well as to fulfill legal obligations in accordance with Art. 6 para. 1 lit. c GDPR.    <\/p><h2>36. Newsletter and Promotional Communication<\/h2><p>Insofar as we offer newsletters or promotional emails, we process your email address and, if applicable, other voluntarily provided data only with your consent or insofar as this is legally permissible.<\/p><p>You can withdraw a given consent at any time. In every promotional email, we provide an unsubscribe option, where required. <\/p><p>If no newsletter is currently used, this section only applies to future corresponding offers.<\/p><h2>37. Automatic Emails and System Notifications<\/h2><p>In connection with orders, bookings, and customer accounts, our website sends automatic emails.<\/p><p>These include, for example:<\/p><ul><li><p>Order confirmations<\/p><\/li><li><p>Booking confirmations<\/p><\/li><li><p>Payment instructions<\/p><\/li><li><p>Invoices<\/p><\/li><li><p>Voucher emails<\/p><\/li><li><p>Status changes<\/p><\/li><li><p>Password reset emails<\/p><\/li><li><p>Internal admin notifications<\/p><\/li><\/ul><p>Processing is carried out for contract fulfillment, customer communication, and technical administration in accordance with Art. 6 para. 1 lit. b and lit. f GDPR.   <\/p><h2>38. Data Disclosure to Third Parties<\/h2><p>We only disclose personal data if this is necessary or legally permitted.<\/p><p>Disclosure may take place in particular to:<\/p><ul><li><p>Hosting providers<\/p><\/li><li><p>Payment service providers<\/p><\/li><li><p>Booking and shop service providers<\/p><\/li><li><p>IT and maintenance service providers<\/p><\/li><li><p>Email service providers<\/p><\/li><li><p>Tax consultants and accounting<\/p><\/li><li><p>Authorities, insofar as legally required<\/p><\/li><li><p>Analysis and marketing service providers after consent<\/p><\/li><li><p>Security service providers<\/p><\/li><li><p>Providers of embedded content<\/p><\/li><\/ul><p>Disclosure only takes place to the extent necessary and on the basis of suitable contractual or legal regulations.<\/p><h2>39. Data Transfer to Third Countries<\/h2><p>Some services used may process personal data outside of Liechtenstein, Switzerland, the EU, or the EEA, in particular in the USA.<\/p><p>This applies in particular to services from:<\/p><ul><li><p>Google<\/p><\/li><li><p>Meta<\/p><\/li><li><p>Stripe<\/p><\/li><li><p>LinkedIn<\/p><\/li><li><p>YouTube<\/p><\/li><li><p>possibly other technical service providers<\/p><\/li><\/ul><p>Insofar as personal data is transferred to third countries, this takes place on the basis of suitable guarantees, for example adequacy decisions, standard contractual clauses, data processing agreements, or your consent.<\/p><h2>40. Storage Duration<\/h2><p>We store personal data only as long as necessary for the respective purposes or as long as statutory retention obligations exist.<\/p><p>Typical retention periods are:<\/p><ul><li><p>Contact inquiries: until final processing and for a reasonable grace period<\/p><\/li><li><p>Order and invoice data: in accordance with statutory tax and commercial retention obligations<\/p><\/li><li><p>Booking data: for the duration of contract processing and statutory retention obligations<\/p><\/li><li><p>Customer accounts: until the account is deleted, provided no legal obligations prevent this<\/p><\/li><li><p>Security logs: for a limited time, unless longer retention is required to investigate security incidents<\/p><\/li><li><p>Cookie consents: for the duration required to prove consent<\/p><\/li><li><p>Backups: until routine overwriting or deletion<\/p><\/li><\/ul><h2>41. Data Security<\/h2><p>We take appropriate technical and organizational measures to protect personal data from loss, misuse, unauthorized access, disclosure, alteration, or destruction.<\/p><p>These include in particular:<\/p><ul><li><p>SSL\/TLS encryption<\/p><\/li><li><p>Access restrictions<\/p><\/li><li><p>Security plugins<\/p><\/li><li><p>Regular updates<\/p><\/li><li><p>Backups<\/p><\/li><li><p>Secure passwords and user roles<\/p><\/li><li><p>Protection against spam and attacks<\/p><\/li><li><p>Logging of security-relevant events<\/p><\/li><\/ul><h2>42. SSL\/TLS Encryption<\/h2><p>For security reasons, our website uses SSL\/TLS encryption. You can recognize an encrypted connection by the browser&#8217;s address bar starting with &#8220;https:\/\/&#8221;. <\/p><p>When SSL\/TLS encryption is activated, data transmitted cannot easily be read by third parties.<\/p><h2>43. Rights of Data Subjects<\/h2><p>Within the scope of applicable data protection law, you have the following rights in particular:<\/p><ul><li><p>Right to information<\/p><\/li><li><p>Right to rectification<\/p><\/li><li><p>Right to erasure<\/p><\/li><li><p>Right to restriction of processing<\/p><\/li><li><p>Right to data portability<\/p><\/li><li><p>Right to object to certain processing activities<\/p><\/li><li><p>Right to withdraw granted consents<\/p><\/li><li><p>Right to lodge a complaint with a competent data protection supervisory authority<\/p><\/li><\/ul><p>To exercise your rights, you can contact us at any time:<\/p><p><strong><a href=\"mailto:info@putzstop.ch\">info@putzstop.ch<\/a><\/strong><\/p><h2>44. Withdrawal of Consents<\/h2><p>If you have given us consent, you can withdraw it at any time with effect for the future.<\/p><p>This applies in particular to:<\/p><ul><li><p>Non-essential cookies<\/p><\/li><li><p>Analysis and marketing services<\/p><\/li><li><p>External media<\/p><\/li><li><p>Newsletters or promotional communications<\/p><\/li><\/ul><p>The withdrawal does not affect the lawfulness of processing carried out before the withdrawal.<\/p><h2>45. Right to Object<\/h2><p>You can object to the processing of personal data if the processing is based on legitimate interests and there are reasons arising from your particular situation.<\/p><p>In the case of direct marketing, you can object to the processing at any time without stating reasons.<\/p><h2>46. Right to Lodge a Complaint with a Supervisory Authority<\/h2><p>If you believe that the processing of your personal data violates data protection law, you have the right to lodge a complaint with a competent data protection supervisory authority.<\/p><p>For Liechtenstein, the competent authority is:<\/p><p><strong>Datenschutzstelle Liechtenstein<\/strong><br\/>St\u00e4dtle 38<br\/>Postfach 684<br\/>9490 Vaduz<br\/>Liechtenstein<br\/><a href=\"https:\/\/www.datenschutzstelle.li\/\">https:\/\/www.datenschutzstelle.li<\/a><\/p><p>For individuals in Switzerland, the Federal Data Protection and Information Commissioner may also be relevant:<\/p><p><strong>Federal Data Protection and Information Commissioner FDPIC<\/strong><br\/><a href=\"https:\/\/www.edoeb.admin.ch\/\">https:\/\/www.edoeb.admin.ch<\/a><\/p><h2>47. No Obligation to Provide Personal Data<\/h2><p>You are generally not obliged to provide personal data. However, for certain functions of the website, particularly orders, bookings, payment processing, contacting us, or voucher purchases, certain data is required. <\/p><p>Without this data, we may not be able to provide the respective service, or only to a limited extent.<\/p><h2>48. Automated Decision-Making<\/h2><p>We do not carry out automated decision-making within the meaning of Art. 22 GDPR.<\/p><p>However, automated checks may be performed by payment, security, or spam protection systems, for example, for fraud prevention, payment verification, spam defense, or IT security.<\/p><h2>49. Changes to this Privacy Policy<\/h2><p>We reserve the right to adapt this Privacy Policy at any time, especially if our website, services used, legal requirements, or technical processes change.<\/p><p>The version published on this website at the time shall apply.<\/p><p><strong>Status: May 2026<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Privacy Policy 1. General Information The protection of personal data is an important concern for us. Below, we inform you 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